Rugby WA bid document

Objective

The bid document was required to promote Perth as an ideal location for a new Super 14 rugby team, focusing on the lifestyle as well as the opportunities to develop the game of rugby league in a state dominated (at present) by AFL.

Creative Solution

With a wide format, large format and full-page photographs supported by strong typographic treatments, the design of the bid document reflects both the energy of the sport and the wide open spaces of the Western Australian environment.

The bid was won by Western Australia. JAZ Creative is proud to have contributed to this achievement.
 


Rugby WA bid document cover


Rugby WA bid document spread 1


Rugby WA bid document spread 1